The CSIR-National Institute of Science Communication and Policy Research (NIScPR) hosted an Orientation Workshop in New Delhi today, empowering its Science Media Communication Cell (SMCC) with valuable insights from renowned experts. The workshop aimed to nurture the SMCC with effective strategies to communicate science and technology (S&T) information of Indian science to society and public at large.
Prof. Ranjana Aggarwal, Director, CSIR-NIScPR delivering an Opening remarks in the workshopDirector of CSIR-NIScPR Prof. Ranjana Aggarwal underscored the significance of leveraging electronic media for science communication, emphasizing its role in bridging the gap between scientific research and the public.Shri Anjay Mishra, Program Producer at Doordarshan New Delhi, emphasized the efficacy of science programs on electronic media especially on television. He provided insights into techniques and tools to enhance the effectiveness and presentation of Science programs on electronic media. During his discussion, he expressed a commitment to incorporate SMCC products into Doordarshan’s programming, highlighting their potential to significantly amplify the impact of dissemination efforts undertaken by SMCC.Shri Mohan Sagoriya, Associate Editor, Electroniki Apke Liye’ (Bhopal) discussed about the precautions of popular science writing. He also provided a nice inputs how we should select S&T content for print media especially in a science magazine.